The Colours of Shadow at Midday,
for Salvatore Ferragamo
The first Capsule Collection on Orange Fiber
Ferragamo Orange Fiber Collection is an exclusive project dedicated to sustainability and innovation, realized using the first fabric in the world totally produced by citrus fruits. It is a green-fashion project that combines fashion and design with a virtuous production cycle, using solely sustainable fabrics of natural origins. Inspired by the theme of the intense shadows of the south on Mediterranean nature and fruits, the collection is made of essential cuts and lines applied to shirts, dresses, trousers, and foulards.
We wanted to dedicate a unicum to this project; therefore, we asked Mario Trimarchi to interpret his images with their strong Mediterranean influence into prints that could capture the most authentic origins of Orange Fibers. Inspired by the theme of the intense shadows of the south on Mediterranean nature and fruits, he also adds a more abstract and literary sequence of drawings of floating clouds and flowers. The result led to a sophisticated study that focused on an extraordinary, almost metaphysical Sicily.